Location Shots

The big sizes of the buildings here, are included in the music video to make the protagonist at the beginning seem meaningless and small, so the audience are greeted by the landscape and scenery that they are shown when the music video first begins. We use the theme of journey, and we incorporate this theme using the bridge and we are showing him taking his journey as he walks over the bridge from one side to the other.

At this point, we are showing the residential and urban area as to where the protagonist lives. The linear roads and the area contribute to this basic city look, which we were trying to use and one part of a contrast, leading from the city area to the rural area, which we can see the difference that comes later on.

This part, shows the rural area and focus' more on the emotional journey and the mood change that are character takes. The river and the more agricultural setting gives a harmonious feel to this part of the video and we get the message across of his feelings for his 'lover' and the setting around him, reminds him of her.

One of the recurring themes we convey in this video, is the feeling of loneliness as it is more of a self reflection of the character and how he is feeling about the relationship that he is in, so the audience can understand the emotion. The buildings, landscape and scenery and the shots that we use, make it possible for us to show the various themes and feelings, by making the character seem small to everything else and seeing the world go by him. We show him go through this journey of contemplation which is shown throughout. 

Shooting Schedule

Storyboards

Shooting Schedule

Treatment For The Music Video.

Our music video is a take on a contemporary love story, the video takes on the plot of a modern couple living in a modern environment. Our video portrays a young 17 year old male who makes a journey from his home in a rural are to his 'other halfs' home walking through agriculture area, focusing solely on his journey. The audience will be aware of this by our first shots of the protagonist receiving a message on his mobile phone. Part of the video is inspired by The Wishing Well's busking performances that they do. They provide an urban setting in the city streets, amongst crowds. On his journey, we will combine both the scenarios of both city and countryside areas, as an opportunity to show the importance of life in both the settings, giving the video a subliminal message of lust in this video. The video is more of a focus on the journey he takes and the self reflection of himself and the relationship he is in.
Our protagonist's clothing will be arty and have a very folk feel to it (shown by a floral shirt) - this is inspired by the Wishing Well's performer's choice of clothing; that is niche, wearing the classic waistcoats and baggy trousers.
The video will begin with shots of the male protagonist lying in bed, waking up, and receiving a message from his other half. This will be shown with the intention of showing the audience that video is from the protagonists point of you. The male character will then embark on a journey, with the first shots of him walking and miming the lyrics, initially, to show the audience that he is part of the band who is singing the song, giving the video a 1st person look on it. In the first few scenes of the video, the protagonist will be walking past large buildings, to show the urban areas he is walking in. As he slowly gets out of these areas he will move into slightly more agricultural areas, shown by the long fields and much more nature. This will show the momentous side of the video. We will also include scenes with him and his lover to show that he is reminiscing about his partner and shows the times he has had with her. This will also give a glimpse to the audience as to what his partner looks like as earlier in the video she is not shown, just referenced.
Our target audience for this music video is more to 16 - 22 year old males and females who fall under the D and C1 categories; people who are primary workers, who aspire to be in the class B categories later in their life. The target audience are aspirers and therefore, because they want to be middle class and be the highest they can be in their profession, i.e managerial positions. We will be able to reflect that in our music video through the music genre and the visual dress sense.

Our Chosen Track For Our Music Video.

Lyrics.

Paper people walking through streets of fire
Looking for a taste of love
Growing hard of hearing you were losing touch
All the while a deeper fire

If you lie in the eye of the storm
The wild heart is born
So there lies a distance in between you and I
You know that I can feel it well

When I go looking you are hard to define
Fortified inside yourself
If you lie in the eye of the storm
The wild heart is born

In the falling light
Bring your love and your desire
On a road back through the night
There can be no denial

If you lie in the eye of the storm
The wild heart is born

Some of the verses in this track hints at the variety of people who live in the world today. The 'paper people' walking alongside each other through their unique lives, represented as "streets of fire".

Amongst these people are a couple, the male being the singer and the woman being his other half. He expressed how he feels towards his girlfriend and how she's slowly moving away from him, and how he potentially plans to do something about this. He, however sees that there is something deeper then this 'drift' between them. Be it a strange stage in their relationship or possibly a message from his his loved one through these particular signals.

A way to portray this 'love story' would be to have a male protagonist character who goes on a journey, from where he lives to his other half's home. It will be interesting to see how we construct the two characters lives, with   one being in the urban are of norwich and other person being surrounded by rural settings. This will help us to show the protagonists view over the 'paper people' of the urban area; as he slowly begins to move away from these people and reach further out into the rural scene.

Test